WebProWorld Marketing Forum |
I need some help !
We are starting a new chapter in our company marketing campaign (we have been adverting in women's Health and Fitness ) and I sugested to my boss to start an affliated program (Shareasale). How can I increase the number of affiliates that join our program?
Loco for Local
Today's Internet surfers are getting more savvy if not down-right aggravated. They are learning how to narrow down millions of results down to a few hundred or less, with more specific searching.
free website traffic
Hello everyone i am new to this forum and i decided to start a new post with this question so it will be easier to find again. Out of all these so called free traffic sites i havent found any that are truley free or that work does anyony have any ideas.
|
|
| Recent
Articles |
Ideas For Building Employee Confidence
We often see only a glimpse of an employee's capabilities during working hours and believe this is the total of his or her potential.
Why Managers Need the PR Advantage
Where is there a business, non-profit or association manager who does not need all the help he or she can find in achieving their managerial objectives?
Is Your Team Suffering from FWTS?
Who do you know who is feeling stuck, under-performing or dealing with frustration and upset? These folks might be suffering from FLAT WORLD THINKING SYNDROME! (FWTS) "Flat World Thinking Syndrome" is the number one issue standing between predictable performancë and breakthrough performancë. Allow me to illustrate...
Passing the PR Bar
The public relations bar, should such a proficiency measure ever come about, may well include a test of PR's fundamental premise: people act on their own perception of the facts before them, which leads to predictable behaviors about which something can be done.
|
|
|
08.15.05
Expose Lies On Resumes
 By
Brace E. Barber
Purpose: Learn about the new Polygraph for management hires
His heart dropped when he saw his boss from his current company walk into the interview room with his prospective new employer. In a flash, every exaggeration on his resume was known. All of the excitement of a new and better-paying position instantly vanished.
That meeting ended quickly with an exchange of courtesies and a kind rejection. The interviewer walked back to her office frustrated at the amount of time and effort she had invested into this candidate. She had been excited about his strong resume and test results and happier yet that the exhausting search process was nearly over. At the same time, she was glad to know now about his weaknesses. They certainly would have cost her company a great deal more time, money and frustration if she had hired him.
70% of Resumes Can't Be Trusted
Research shows that 70% of the resumes on your desk right now contain fabrications and exaggerations. And it's not just for that sales or middle management job. An executive search firm reported that after reviewing thousands of resumes the top three lies were the number of years in a position, personal accomplishments, and the size of the organizations they've managed. Look at the people you've already hired to staff your company. I'm not suggesting that you distrust them, but that same 70% applies to the resumes you looked at last year too.
Write 10,000 lines of code in 10 minutes!
Iron Speed Designer – Free Evaluation |
|
It is no wonder that the 80/20 rule is in effect at your company and on your team. Despite all of the testing, analyzing, interviewing, screening, background checks and gut feels, you would still like someone more effective in 80% of the positions of your company. That is true for your upper management also. You'd like to see 80% of them hit the road and be replaced by people with abilities and values that mirror those of the 20% that produce 80% of the results.
Avoid The Costly Hiring Mistake You're About to Make It's enough to make you cry, because you simply want someone who can handle the responsibilities of the job, and you'll gladly pay well for their services. To complicate the matter, when considering upper management and executive staff, a great deal of their responsibility is as a leader. You are no longer looking for a technical expert, whose abilities are easily graded; you are now in that horribly grey area called soft-skills. Can you truly evaluate leadership skills and a person's ability to operate effectively under stress from a resume, interviews and personality tests?
Look around you for the evidence.
What's worse is that despite the gross volume of different paper tests, interview techniques and evaluation tools, you are still making mistakes in your hiring decisions. Yet, these mistakes are easily identified in advance, but not by using the existing passive methods. The wrong hiring decisions cost you enormous amounts of money and frustration and resulting inefficiencies. Studies show that the cost of turnover is three times the annual salary of the replaced employee. However, if you could make more informed hiring decisions, especially when filling your higher-paid leadership positions; it will have the opposite effect. You begin to reap monetary and efficiency benefits in an upward spiral.
What is needed is an advanced evaluation tool. You verify that someone can swim by putting them into the pool. You verify that someone can lead by putting them into a real leadership scenario. Like the pool the characteristics of the leadership scenario don't have to match the job exactly. To swim, you need enough water over a long enough distance. To lead, you need a task, a team, real stress and real consequences like the kind found in the Leading Concept's Ranger TLC Experience.
Use This Polygraph to Identify the Real Leader This leadership scenario is your new polygraph, and it's legal. It's like having the candidate's old boss sitting at your side pointing out exaggerations and lies. Putting your top management candidates into this leadership scenario and evaluating them gives you the ability, in conjunction with the other tools, to avoid costly mistakes and have trust and confidence in the people you do hire.
To learn more about how immersion team building and leadership training can help you visit: http://www.leadingconcepts.com
Copyright 2005 Brace E. Barber
About the Author:
Brace E. Barber works extensively with
Leading Concepts, Inc. (http://www.LeadingConcepts.com) in the
field of immersion soft-skill training with a focus on how to
develop leaders, who are prepared for and can succeed under
stressful circumstances. He is the author of the book No Excuse
Leadership. (http://www.NoExcuseLeadership.com) |
